Advanced Settings

For larger WordPress installations, WordPress to Buffer Pro provides some additional features for debugging and better performance.

In the WordPress Administration, click on the WP to Buffer Pro > Settings in the menu.
WordPress to Buffer Pro: Status Settings: Menu

Disable URL Shortening?

By default, WordPress to Buffer Pro will shorten any URLs in status messages, using the URL shortener specified on your Buffer account.

To disable this, and have the full URLs appear in status messages, tick this option.

WordPress to Buffer Pro: Disable URL Shortening

Use WP Cron?


Videos are not designed to be a substitute for instructions. Please refer to the detailed Documentation below.

If enabled, status updates will be scheduled for sending to Buffer using the WordPress Cron, instead of being sent immediately when publishing or updating a Post.

Whilst this improves plugin performance on Post Admin screens, social media updates may take a few minutes to appear on Buffer. Also, if your site has low traffic volumes, the WordPress Cron may take several minutes, even hours, to trigger.

To monitor your WordPress Cron jobs, we recommend installing WP Crontrol. WordPress to Buffer Pro will display its jobs with the Hook Name wp_to_buffer_pro_publish_cron

Enable Logging?

If enabled, each Post will display Log information detailing what information was sent to Buffer, and the response received. As this dataset can be quite large, we only recommend this be enabled when troubleshooting issues.
WordPress to Buffer Pro: Logging

Post Level Default

When creating or editing Pages, Posts or Custom Post Types, you can choose the default Plugin setting to pre-select in the WP to Buffer Pro meta box:

  • Do NOT Post to Buffer
  • Use Plugin Settings
  • Post to Buffer using Manual Settings

User Access


Videos are not designed to be a substitute for instructions. Please refer to the detailed Documentation below.

Ticking the Enable Specific Profiles checkbox will present additional options to choose which of the social media profiles connected to your Buffer account are available for use on your WordPress installation, for each WordPress User Role.

This is useful if, for example, you have several brands / businesses’ social media accounts connected to your Buffer account, but only want one specific brand / business to be used on the relevant WordPress web site.

For Buffer accounts with 10+ profiles connected to it, we always recommend using this option for performance (unless you truly will be publishing to every single social media profile connected to your Buffer account).

Custom Tags

If you have specific Custom Fields (whether ACF, Meta / Custom Fields, Yoast etc) which you use often, you can add them to the Insert Tag dropdown, to more easily insert Custom Field values into your status messages.

Refer to the Custom Fields Documentation for more information.